Travelers are demanding more personalization from every facet of marketing. Accenture‘s 2016 report showed that 65% of consumers were more likely to make purchases with relevant and personalized offers. Branching out from the retail and shopping arena, the same proposition holds true for travelers. According to Deloitte‘s 2017 Travel and Hospitality (T&H) Report, “If T&H […]

How many times do we see trending topics on social media before hearing them from validated and verified sources? Traditional media and mediums like radio and television are often not the first thing we turn to to hear the news. Especially when a disaster strikes: be it a weather emergency, a natural disaster, a planned […]